Do you have an email marketing system set up? If not, why not? Email marketing systems can be set up quickly and easily, and if you don’t have one in motion, you’re missing tons of income.
So, how do you build one?
The first step is lining up a great autoresponder service. Be sure to compare the benefits of each to find one that works for you. But also be aware of the deliverability. If the service doesn’t have reliable deliveries, no one will see your messages. So, be sure they state the percentage, and if they don’t… walk away.
Once you have settled on a good service, the next item in email marketing systems is your squeeze page. This is nothing more than a page that has a headline, three or five bullet points, and an optin form, which you create at the autoresponder. After you have that put together, install in your page on a hosting account, which will be another service that’s critical.
Like autoresponders, there are many hosting services on the Web. You should be able to pay around $10 a calendar month and get a very reliable service. But beware of very low-cost services. They may not have the power you’ll need to run a successful business online. Find a service that’s been around a while, one that doesn’t charge a fortune every month, and one that is reliable with up time of 99% or greater.
After your squeeze page is uploaded, you drive traffic to it, people opt in and you’re building your list. For some free traffic methods, try blog commenting, video marketing, or even podcasting. Those are three free methods that can really boost your results, too. With these methods, you’re helping the people in your niche to like you, and they’ll be more apt to join your list.
Yet, you can’t have email marketing systems that work without a follow-up series. Write several emails (at least four) and put them into your follow-up sequence at your autoresponder. These messages should be informational at first, just to get the people on that list to bond with you. Give them interesting information they may not know about your niche, and perhaps, in a P. S. at the end, offer a product that either solves or gives further information on the issue. Or, send information and then, every few messages, a sales message.
That’s it! Once you have that set up and are driving traffic to your squeeze page, you’ll be building your list and people will get your messages on a regular basis, even while you sleep. Email marketing systems are the best and easiest way to make your business work on autopilot. For more information on getting yours rocking from the start, visit us at http://OvercomeEverything.com. Shabambo! This is Tellman Knudson, over and out!
This entry was posted on Wednesday, July 28th, 2010 at 2:35 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.